SCHEDULING
DELIVERY
NAMING
PHOTOSHOOT OVERVIEW
EQUIPMENT
LIGHTING
EXTERIOR
INTERIOR COVERS
EDITORIAL DETAILS
Avoid during the photoshoot
TIPS & TRICKS
What a perfect photoshoot looks like
Airbnb - Design photoshoot
V1.0 - 07/04/2022
Airbnb, Inc. operates an online marketplace for travel information and booking services. The Company offers lodging, home-stay, and tourism services via websites and mobile applications. Airbnb serves clients worldwide.
SCHEDULING
How to Schedule your photshoot
When calling the host, be sure to present yourself as an Airbnb photographer.
If the host asks you some question you don't have the answer for, you can redirect him to the Airbnb Host FAQ.
DELIVERY
Only upload natives RAW files straight out from your camera (.nef, .arw, .cr2, etc...).
Select your best photos
Upload your files on your Assignment page.
Leave a comment after clicking "validate the assignment" to let us know how the photoshoot went.
NAMING
Rename your files following this structure: AssignmentName_City_YYMMDD_
Example: 112542541_60ChapelleStreet,FR_211201_.nef
PHOTOSHOOT OVERVIEW
Packages
(Check your assignment page for more details)
Studio: 12-15 photos
1 Bedroom: 15-20 photos
2 Bedrooms: 20-25 photos
3+ Bedrooms: 30-35 photos
Key phototypes
Interior: Minimum 2 Straight on each area +1 angled for each area
Exterior: Minimum 5 photos from different angles
Editorial details - Verticals: Minimum 1 photo, format vertical in mandatory
⚠️the view of the property from the outside is the focus of this photoshoot. Please capture 5 photos minimum (straight-on + angled from different interesting views)
⚠️If the on-site contact might request additional photos not included in these guidelines. Please do your best to honor their request, then let us know afterward by leaving a comment on your OCUS Dashboard.
EQUIPMENT
Full frame Camera
RAW format
ISO max : 800
Avoid shutter speed over 2 seconds
16-50 mm Lens
Aperture: f/8 - f/16
16-20 mm for wide views
35-50 mm for verticals
Tripod mandatory
Keep the tripod at around 4ft or 1.25m, the door handles could be used as a reference
LIGHTING
Always use natural light. Never use flash, bounce, or strobes
Turn off interior lights (except when the area has no windows)
Open curtains and blinds
⭐️Bracketing mandatory
EXTERIOR
Quantity: 5 photos minimum from different angles
Description
You need to capture the facade and the entry of the property/building.
Straight-on:
Angled:
Capture instruction
Open a window or the front door
Turn on the lights inside to illuminate the house
Prioritize straight-on photos
Capture plenty of negative space, emphasizing the nature surrounding exteriors
Center the building in the frame
Camera settings
Bracketing (3 exposures): -2/0/+2 or -3/0/+3
16-50 mm
Aperture > f/8 - f/16
Tripod Height: 1.25m
Horizontal/Landscape
INTERIOR COVERS
Quantity: 3 photos minimum per interior area focus on the design elements
Prioritize the main areas
2 straight-on (Horizontal) + 1 angled (Horizontal) minimum per area
Description
Interior areas
Bedrooms, Kitchen, Living Room, Pool Area, Bathrooms, Dining Room, Patio/Deck/Garden, Hot tub/Spa, Common spaces, Recreation area/Gym, Balcony
Straight-on:
Center your subject (object or the back wall) in the frame
Shoot the room straight from at least two different perspectives
Angled:
Show information about the room layout
Illustrate how a room communicates with the rest of the house
Capture instructions
All accessibility features must be shown, especially features for individuals with reduced mobility
Hide all wires and cables
Turn off screens and lights
On beds: make sure there is nothing "hotel-like" (towels, cards, flowers ...)
Closets should be closed & room doors wide open
Camera settings
Bracketing (3 exposures): -2/0/+2 or -3/0/+3
16 - 20mm
Aperture > f/8 - f/16
Tripod Height: 1.25m
Horizontal/Landscape (vertical can be used in very tight space)
EDITORIAL DETAILS
Quantity: Based on the package, minimum 1, format vertical mandatory
Description
Vertical compositions can be used when meeting interesting details and notable amenities. Capture vertical compositions of special touches within the home that showcase its unique design. These can be details, textures, pieces of art or furniture, and welcoming corners. Capture these at wide, mid, and tight perspectives.
Capture instruction
Verticals should ideally be shot between 35-50mm to avoid distortion and lack of context, but are not close up images
Camera settings
35-50 mm
Aperture > f/8 - f/16
Tripod Height: 1.25m
Vertical/Portrait
Avoid during the photoshoot
Interior
Do not shoot wider than 16mm
Do not shoot detail or close-ups; try to give context to your photos
Capture the same facility/room from different angles rather than shooting duplicates
Avoid shooting from a high-angle or low-angle view
Try not to plan the photoshoot when weather conditions are not optimal (rainy, snowy, foggy conditions...)
Do not show reflections of people or camera equipment in glass or mirrors
Do not include people or animals in the frame
Avoid picturing brand names
Exterior
Do not frame too tight; the property must be fully in-frame
Avoid cars and road signs whenever possible
Vertical
Vertical photos are not intended to be close-up images of singular objects and do not have to be shot straight on
Remember: Lights Off, Nothing on Beds, Open Curtains + Blinds, Open Doors to Connecting Rooms
Remember: Prioritize Straight On, Provide Context, Avoid Frame Obstructions, Avoid Going Too Wide
TIPS & TRICKS
Bracketing
3 exposures
-2/0+2 or -3/0/+3 in extreme conditions
After OCUS post-production
Camera Height
Balance the visible amount of floor and ceiling
Keep the tripod at around 4ft or 1.25m, the door handles could be used as a reference
Adjust the height of your camera based on the room type. Top surfaces of countertops, beds, tables, and sofas should always be revealed.
X
Thank you for your work!
